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Holistic Media / Creative Consulting / Custom Coded Systems
Email: lie (at) rickytruth.com
Skype: 310-598-7906 / rickytruth
8605 Santa Monica Blvd #7374
Los Angeles Ca, 90069
- Creative & Art Direction
- UX, UI, IA
- Website Design & Development
- Mobile App. Design & Development
My first love is the Idea, followed closely by Design and it's convergence with Technology.
Over the past decade, I have developed an expertise in the related fields of Branding, Product/Package design, UI/UX, Web & Mobile Application development, Memetic Advertising, Project Logistics & Holistic strategy.
I've spent my career leveraging my unique skill set, aptitude, and experience to help create startups and launch brands.
Currently in Southern California seeking new opportunities.
References provided upon request.
Summary of Qualifications
- Creative lateral thinker
- Work well as part of a team or independently
- Superior skills in areas of problem-solving & research
- Idea generation, Brand Creation & Development
- Comfortable and experienced in presenting concepts and direction to all levels of management as well as clients
- Ability to design and hand code standards-based Web & Mobile applications
GTD, Agile Adobe Creative Suite, Coda, Xcode
The following is not a traditional resume but a selection of long-term parallel projects and retainers.
- The introduction of GTD style project management
- UI/UX, Technical Strategy, development & Coordination of a private iOS Enterprise Distributed Application
- Development of iOS Consumer application
- Identifying bottlenecks in workflow for web development, proposing solutions
- Research & Technical Strategy Gia 4c's Diamond Education Cross-platform App Suite
- Porting & Refactoring Gia 4c's Diamond Education from iOS to hybrid iOS / Android
- UI/UX development of new features for the App Suite
- Research and Coordination of Rich Media Deployment platforms
- Development Multiple Rich Media Campaigns including Toyota Hybrid, Windows Phone, Nike 3 on 3 Invitational & Ally Bank
- Research & Strategy of technologies and services
- UI / UX & Development of custom video educational online application SmartPlan
- UI / UX & Development of the custom content management system for SmartPlan
- Development of financial transaction plugins for Charles Schwab, SunGard, Relius, ExpertPlan, Envisage and DST
- Created Brand Strategy, Packaging and Style Guide for Kronos Haircare
- Redesigned RedPoint Cosmetics Branding
- Development of data-driven interactive presentation & custom CMS applications for Panasonic
- UI / UX, Animation & development of a custom presentation for RevCube
- Web Design for Laura Schudders & MTV
- UI / UX, Rich Media Development & Animation for various of clients including • Microsoft, Kikkoman, The Learning Channel, Kia, & The United Way
- Development of the Coachella Music Festival Music Player
- UI / UX, Web & Interactive Application Design & Development for various clients including Glidewell Laboratories, Seven Crown Resorts, Argus Reality, Escena Communities, Boss Safety & line Gear Fire & Rescue
- Design & Printing Hourglass Cosmetics Packaging, Company Stationery
- Design & Development Hourglass E-commerce website
- Hosting & supporting online promotions for Hourglass Cosmetics website
- Branding Art Direction Animalia Luxury Candles
- Creative Direction, Design & Printing Animalia Luxury Candles Packaging
- Design and Web Development for Animalia Luxury Candles E-commerce website
- Hosting & Supporting online promotions for Animalia Luxury Candles website
- Branding & Art Direction for Dr. Cynthia Boxrud Eyetopia
- Kiosk Presentation Development
- Custom CMS Development
- UI, UX, Web Design & Development for various clients including E! online, Learners Library, Senator Edward Kennedy & Toyota Mobile Hybrid Experience. Print design & production for The Table Group
- UI / UX, Development Custom CMS
- Hosting & Support for Christian Weber Inc, Portfolio, Ghost Digital & Auditorium Editions
- Web and Interactive Design & Development for various clients including Crown Crafts Infant Products, Kingseal, Supermex Restaurants, RSX Racing, Westridge Valencia, The Galloway Group & David George and Associates Architecture.
- Art Direction & Design for Adidas-Soloman Corporate website
Laguna College of Art & Design, Laguna Beach CA (1996-2000) BA - Visual Communication.
Tacos, Tumblr, Collective Unconscious, Point & Shoot Photography, Personal Mobile Apps, Poetry, Shotguns, Obscure cultural references & humor. Modern Art & Sculpture. Juxtaposition of all kinds, Non-hierarchical & redundant systems, Rap & Folk Music, Transparency, Barter, Burlesque, Conspiracy Theories, Esoteric Philosophy …and I like Turtles.